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News Releases


Mobile Advertising Growth Fueled by New Ad Formats on Smartphones
Burlingame, Calif. – May 14, 2009 – Brightkite, the company that brings social  networking back to the real world, and GfK Technology, a leading market research  agency, today released their latest Mobile Advertising Report (MAR). The quarterly  MAR is a tool to help marketers and their agencies monitor and understand the fast-  changing mobile medium.  
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Limbo and Brightkite merge to create the leading company in location-based social discovery
Burlingame, Calif. – April 8th, 2009 – Limbo and Brightkite today announced that the two companies are merging to form the largest location-based social discovery service.  The combined entity will have more than two million unique monthly users, award-winning products, strong advertising revenues and a highly experienced executive team.  The company, which will use the Brightkite brand, will focus on its combined service that helps friends increase face time and share real world experiences.
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Limbo With Facebook® Connect Now Available on Apple App Store
Burlingame, Calif. – March 14, 2009 – Limbo, one of the largest mobile social networks in the U.S., today announced that Limbo for iPhone and iPod touch now features Facebook Connect for iPhone.  iPhone and iPod touch users can link their Limbo and Facebook accounts, enabling automatic status and activity updates that are shared between the two accounts.
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ONE IN THREE iPhone OWNERS USED A LOCATION BASED SERVICE IN Q4 2008
(Burlingame, Calif.) – February 5, 2009 – Limbo, one of the largest mobile social networks in the US, and GfK Technology, a leading market research agency, today released their latest joint Mobile Advertising Report (MAR).  The fourth quarter report reveals that iPhone users are more than twice as likely as non-iPhone users to browse the mobile Web and more than three times as likely to use a location-based service (LBS) or a location-based social network.  With more than 80 percent of iPhone users taking advantage of non-voice mobile data services, compared to just over 60 percent of non-iPhone users, the report suggests that advertisers can reach iPhone users with mobile campaigns more easily than with other platforms.
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LIMBO NAMED ALWAYSON ONMEDIA 100 WINNER
(Burlingame, Calif.) – January 28, 2009 – Limbo, one of the largest mobile social networks in the U.S., today announced that it has been selected to the 2009 OnMedia 100 list.  The OnMedia 100 award is given to private, emerging technology companies in the advertising, publishing, marketing, branding and public relations spaces.  Limbo was selected by the AlwaysOn editorial team based on demonstration of growth, market opportunity, quality of innovation and customer traction.
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MORE THAN 100 MILLION AMERICANS VIEWED MOBILE ADS IN Q3 2008
(Burlingame, Calif.) – November 3, 2008 – Limbo, one of the largest mobile social networks in the US, and GfK Technology, a leading market research agency, today released their latest joint Mobile Advertising Report (MAR). The third quarter report reveals that mobile advertising awareness grew 33 percent in nine months against a backdrop of six percent growth in cell phone usage. This suggests an increased allocation of advertising dollars to mobile formats through the first nine months of the year.

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KEEP TRACK OF FAVORITE SPORTS TEAMS WITH FREE LIMBO SPORTS ALERTS
(Burlingame, Calif.) – October 21st, 2008 – The days of being tied to a television or computer to check game scores are finally over. With Limbo’s new text alerts, the scores come directly to your mobile phone. Limbo, one of the world’s fastest growing mobile social networks, today announced the launch of free sports text message alerts to any mobile phone user.

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LIMBO'S LOCATION-AWARE SOCIAL NETWORK FIRST TO BREAK INTERNATIONAL BORDERS
(Burlingame, CA) – September 25th, 2008 – Limbo, one of the fastest growing mobile social networks in the world, announces the availability of its network to three and half billion people in more than two hundred countries. Limbo was among the first location-aware social networks to launch an iPhone application this July, and becomes the first to expand to international markets.
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VERIZON WIRELESS SELECTS LIMBO TO BUILD A MOBILE COMMUNITY AND GAMES TO SUPPORT SPONSORSHIP OF THE DARK KNIGHT
(Burlingame, Calif.) – September 17th, 2008 – Limbo, one of the largest mobile social networks in the world, concluded a series of interactive games this month in support of Verizon Wireless’ and Nokia’s sponsorship of the summer Batman blockbuster, The Dark Knight. The promotion centered around Verizon Wireless’ exclusive mobile movie content and the new Nokia 6205--The Dark Knight Edition phone.

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REDLANDS WOMAN WINS $27,000 BY TEXT MESSAGING
(Redlands, CA) – September 5th, 2008 – While most students relish the last days of summer and get acquainted to the school year bus schedule, one 50-year old Redlands student is counting down the days until she returns to the classroom in her new dream car, worth $27,000, won by playing Limbo games with text messages. Becky Lee Harris is returning to school this fall at Crafton Hills College after 30-years away and though that would be enough of a challenge for most, Harris is also adopting her nine and eleven year old nephews.

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